World Photographic Cup / Top 10
The World Photographic Cup is far from a typical photo competition; it’s a prestigious, Olympic-style event that celebrates the art of photography on a global stage. In this unique format, photographers from 29 nations around the world competed not only as individuals but as a cohesive team representing their country.
Six Canadian photographers earned World Top 10 recognition and will represent Canada as finalists at the 2025 World Photographic Cup ceremony (WPC) in Ecuador on March 20th, 2025. Team Canada gathered virtually to watch the Top 10 announcements, it was a testament to their collective talent and hard work, fostering a strong sense of unity and national pride as they cheered on their teammates’ achievements.
All Top 10 finalists are now in the running for individual Gold, Silver, or Bronze medals and depending on their final ranking, these images have the chance to help Team Canada win the World Photographic Cup! Go Canada Go.
“A wave of emotion came over me. I welled up with tears in my eyes, and all I could do to release that energy with the “Rocky” double fist pump in the air and clap with excitement.”
2025 World Top 10 / Andrew Hiorth
Andrew Hiorth is an influential figure in the creative industry, with over 15 years of experience as a producer, director, and photographer. As a celebrated, multi-award-winning photographer, he specializes in branding, commercial, and fashion photography.
‘SMOKE ON THE WATER, A FIRE IN THE SKY’ This piece explores the intersection of vulnerability and strength, embodying the transformative journey of self-discovery and empowerment. The subject is enveloped in opposing colours, caught between realms of light and shadow, symbolizing the duality of inner battles and the beauty that emerges from embracing one’s true self. The contrasting hues of deep blue and fiery orange reflect both tranquility and intensity, suggesting a harmony within opposites, while the water around her creates a sense of movement, as if she’s rising from within.
In capturing this moment, I aimed to visualize the power that lies within embracing one’s story—the courage it takes to bare oneself. This piece is an invitation to confront our inner worlds, recognizing that through the ebb and flow of life’s challenges, we uncover our own unique resilience and beauty.
